What’s the cost of SEO? – Free Tool: How Much To Rank

8. April 20218. April 2021 by seobility • SEO, Seobility news

What’s the cost of SEO? Or, to be more specific: How much does it cost to get a top ranking for a given keyword? Chances are that you faced this question before. If you ask an SEO expert, they will most likely respond with “it depends…”. A...

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Zero-Click Searches: What You Need to Know

31. March 202131. March 2021 by seobility • SEO

On March 22, Rand Fishkin published data at SparkToro that sent shockwaves through the SEO world. His conclusion: zero-click searches surged in 2020, now making up two-thirds of all Google searches. In his analysis of recent data from SimilarWeb, ...

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How To Build High Quality Backlinks In 2021 [With Actionable Examples]

9. March 202110. March 2021 by David McSweeney • Content Marketing, SEO

There’s no getting away from it, backlinks are still a HUGE part of SEO. Bottom line: if you want to rank highly in search, you’ll need to build links to your site. But let’s face it, link building can be tough. So here’s the good ne...

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How to write the Perfect SEO Meta Description in 2021

3. March 20215. March 2021 by David McSweeney • General, SEO

Read any guide to on-page SEO, especially snippet optimization, and writing a unique meta description for EVERY page on your site will be listed as a fundamental. But here’s the thing: It’s been a LONG time since meta descriptions were a di...

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Rich Snippets: Everything You Need To Know In 2021 [With Case Study]

25. February 202126. February 2021 by David McSweeney • General, SEO

Want to learn how rich snippets can help you get more traffic from Google? You’re in the right place! In this guide, you’ll find out: how rich snippets will help your website stand out in today’s crowded search results, how to get...

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Google’s Passage Ranking Update: What You Need To Know

18. February 202119. February 2021 by seobility • General, SEO

On February 10, Google announced that a new ranking signal, Passage Ranking, went live for US-based searches in English. Passage Ranking is a new approach Google developed to identify and rank relevant passages within web pages in search. In its O...

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39 Page Speed Optimization Tips (To CRUSH Your Load Time)

9. February 202115. February 2021 by David Attard • SEO

Page speed is one of the few ranking factors publicly confirmed by Google. Which means… speeding up your website can get you more search traffic. The good news? This guide is PACKED with actionable page speed optimization tips you can impleme...

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December Core Update Analysis: Sorry Google, You Have a Spam Problem [Opinion]

18. December 20202. February 2021 by David McSweeney • SEO

David McSweeney is our Chief Editor here at Seobility. He wrote and edited most of the recent guides and articles on our blog. The following article is his assessment of the state of Google Core Updates. Google dropped an early Christmas prese...

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How to Soar to the Top of Google’s Rankings with E-A-T

16. December 202023. February 2021 by Chris Collins • Content Marketing, SEO

Content writing is hard. We all know it. You have to research in-depth articles. Source quotes from experts. And bring it all together in a uniquely compelling way. And the truth is you could do all that work, and still see your article buri...

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Google’s December 2020 Core Update – What should you do now?

10. December 20205. February 2021 by seobility • General, SEO

After a long break, Google finally decided it was time for a new core update: on December 3, Google announced the rollout of the "December 2020 Core Update"... Have you noticed considerable changes to your rankings since last week? It’s very lik...

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Core Web Vitals: Everything You Need To Know About Google’s Newest Ranking Factor

19. November 20208. February 2021 by David McSweeney • SEO

Core Web Vitals are a set of real world website performance metrics that Google considers critical to user experience. And from May 2021... ...they'll have a direct influence on search rankings. Which means if you want more organic search tr...

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SEO Copywriting: The 19 Best Tips To Increase Traffic and Conversions

21. October 202027. January 2021 by Chris Collins • Content Marketing, General, SEO

We can all agree that writing amazing copy is a lot harder than it sounds. After all, you don't just have to write words that are persuasive. You have to get them to rank in search. And doing both at the same time is a real challenge. Don...

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SEO Content for Online Shops

9. September 20209. September 2020 by Alexander Rus • Content Marketing, General, SEO

Are you tired of hearing: Content is king? Wouldn’t you rather learn about what kind of content you actually need for your online store and how to create it? Then, you’ve come to the right place. In this guide, Alexander Rus, founder o...

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The Perfect Website Relaunch – Complete SEO Checklist (2020)

20. August 20205. February 2021 by David Attard • General, SEO

Whether you’re changing themes, switching domains, or moving servers, a website relaunch is a critical time for your online business. You’re relaunching to improve your search traffic and conversions... ...but with so many moving parts, the...

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Interview with Seobility’s CEO on WebsitePlanet.com

6. August 20206. August 2020 by seobility • General, Seobility news

Have you ever wondered how the name of our SEO tool “Seobility” originated? Or what the story behind Seobility is? Our CEO Thomas Gareis recently gave an interview to the team of WebsitePlanet.com, where he answered these and many other questi...

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New Seobility Feature: File Source Analysis

16. July 20204. February 2021 by seobility • General, Seobility news

The correct use of file sources on your website is essential for properly displaying your content to users and to make sure that Google can index your website completely. Issues with these files will not only affect user experience and indexation in ...

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SEO Audit: How To Optimize Your Site And Boost Your Rankings (Step-By-Step)

8. July 20205. February 2021 by David McSweeney • General, SEO

Google is a complex beast. For every search query there are literally HUNDREDS of signals that determine where your site will rank. And while some signals are more important than others… ...they ALL count. Each one is a part of the SEO pie. ...

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SEO Best Practices for Businesses that are Impacted by Corona Crisis

27. April 20204. February 2021 by seobility • General, SEO

The recent Coronavirus (COVID-19) pandemic has left a lot of business owners in a precarious situation. Many had to put their services on “pause” by either closing up completely or by offering a limited range of services for a temporary period of...

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The 5 Biggest E-Commerce SEO Mistakes You Might be Guilty of in 2020

2. April 20204. February 2021 by Manish Dudharejia • General, SEO

E-commerce SEO is not like regular SEO. Google takes serious strides to protect users from faulty, unoptimized online stores. As a result, getting an e-commerce site ranked on the SERPs is becoming harder by the day. For retail businesses that exist...

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Google Featured Snippet Update & New Seobility Feature

24. February 202024. February 2020 by seobility • General, SEO, Seobility news

On January 23, Google made a big announcement on Twitter: web pages that are listed as a featured snippet will no longer repeat on the first page of the organic search results. This caused a great outcry from the SEO industry with many site owners be...

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Google Update: BERT – The biggest update since RankBrain

4. December 20192. February 2021 by seobility • General, SEO

On October 24th, 2019, the way Google Search works took a huge leap when Google introduced a new update called BERT. According to the official announcement, this is the biggest change to the Google Search algorithm not only in 2019 but in the past fi...

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Google’s September 2019 Core Update – First Reactions

27. September 20198. October 2019 by seobility • General, SEO

It happened again: Google has released a new core algorithm update on September 24, which is still rolling out at the moment. If your website rankings have changed a lot this week, this could be due to this update. In this blog post, we will share wh...

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Google introduced new link attributes and announced to treat “nofollow” as a hint in the future

16. September 201916. September 2019 by seobility • General, SEO

Today we have some big news for you: On Tuesday, Google announced on its Webmaster Central Blog that it will treat nofollow link attributes only as a hint and not as a directive in the future. In addition, two new link attributes "sponsored" and "ugc...

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100,000 Seobility Users – 100,000 Stories

8. August 20198. August 2019 by seobility • General, Seobility news

It’s time to celebrate ? Seobility reached 100,000 users! We are incredibly happy that so many people trust Seobility and we would like to thank you all with this blog post. For this special reason, we will have a closer look at the abstract number...

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Crawl Budget Optimization: How to improve the crawling of your website

28. June 20192. July 2019 by seobility • General, SEO

The World Wide Web has become a huge mass of information in recent decades and is still growing rapidly. For search engines like Google, it is impossible to fully capture this ever-growing number of web pages which is why they only crawl a certain nu...

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Google’s “March 2019 Core Update” – Insights overview and the importance of on-page optimization

21. March 201921. March 2019 by seobility • General, SEO

Since last week, there's one topic SEOs all over the world are talking about: Google's latest core algorithm update. For many websites, the update has brought significantly higher rankings but some others have suffered heavy losses. Although not much...

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Switching from HTTP to HTTPS – Migration Guide

18. December 20188. June 2020 by seobility • General

Switching to HTTPS protocol - What has to be considered? The switching of websites to the secure HTTPS/SSL protocol has been on everyone's lips for a long time. In addition to classifying SSL encryption as a ranking factor, Google also is going to...

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Link Building Tactics – How to build sustainable backlinks

7. June 20184. February 2021 by seobility • General

Link building is an important aspect of search engine optimization (SEO), more specifically of off-page optimization. The goal is to maximize the number of high-quality backlinks onto your website, as this is one of the most important factors when it...

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